About This Project
A powerful presence in the music and entertainment industry, “106 & Park” has been the #1 Music Variety Show on Television (Broadcast & Cable) for 25 consecutive quarters among total viewers, according to the Nielsen Company, and has been integral in launching the careers of numerous hip-hop and R&B artists. Hosted by “Mr. 106 & Park,”Bow Wow and Keshia Chante, 106 & PARK has become THE destination for today’s brightest stars including Denzel Washington, Madonna, Beyonce, Jay Z, Diddy, Rihanna, Chris Brown, Queen Latifah, Will Ferrell, Lady Gaga, Halle Berry, Jennifer Lopez Kanye West, Justin Timberlake, Lebron James, Whitney Houston, 50 Cent, Sienna Miller, Will Smith, Drake, Katie Holmes, Trey Songz, Kirk Franklin, Snoop Dogg, and many, many others.
“106 & PARK” is the longest running music variety show on cable and has been integral in launching the careers of numerous hip-hop and R&B artists. Two popular segments of 106 are FREESTYLE FRIDAY and WILD OUT WEDNESDAYS. Freestyle Friday is a weekly segment where two aspiring rappers compete in a freestyle battle before a live studio audience. The rappers are not allowed to use profanities or sexually suggestive lyrics, an offense punishable by disqualification. After the battle, a panel of industry tastemakers and veteran MC’s decide the winner by majority vote. Each week’s winner returns to the ring the following Friday to defend their title against several new challengers. Things really heat up in March with March Mayhem, where the best of the best from the past year to go head-to-head. On WILD OUT WEDNESDAYS (W.O.W.) dance teams, step teams, R&B/Hip-Hop singers and all types of gifted performers take the stage and aim for the stars. Wild-Out Wednesday has been a major hit on BET’s 106 & Park ever since the first competition back in April 2005. Each week, the winner is selected via online or mobile votes.